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BNET Technology provides daily industry news coverage and insights for managers and executives about all aspects of the high-tech industry. (more...)

I?ve written before about our drive to significantly improve the Mainland, and one of the first areas you told us we needed to tackle was Advertising, in particular the practice of Ad Farming. After some great feedback from the ... (more...)

Everything you need to know about doing business on the Internet. Information for C-Level executives and small-to-mid-sized business managers. (more...)

Regular readers of this blog should know by now that one of my primary areas of research is currently around advertising in relation to things like social networks (here, here, and here) and YouTube (here and here). ... (more...)

Brand advertising and display advertising are outdated ideas that lack relevance in an online world. We merely dragged these concepts over from traditional advertising. Do we really want to be sharing our industry with bus wraps and ... (more...)

Even before receiving a frosty reception on Capitol Hill this week when they asked Congress for $25 billion in government aid, Detroit executives expressed a willingness to give up some of their ? (more...)

The Wall Street Journal is invading the New York Times' advertising turf as competition intensifies in a souring U.S. economy. Saks Inc., a Times advertiser since 1924, recently chose to promote a ne. ... (more...)

wunderloop becomes the second company to gain EuroPriSe certification. (more...)

Yesterday, Text-Link-Ads launched a new service InLinks, that places ads inside the content part of blog posts (full disclosure TLA is an advertiser on this blog). I've seen this service in use for a while and it does really good job of ... (more...)

Is the online advertising market still humming along or hitting the brakes? It seems it?s all in the telling. Figures from the Interactive Advertising Bureau and PricewaterhouseCoopers show online ad revenues in the United States rose ... (more...)

Nov. 21 (Bloomberg) -- The Wall Street Journal is invading the New York Times' advertising turf as competition intensifies in a souring U.S. economy. Saks Inc., a Times advertiser since 1924, recently chose to promote a new Chanel boutique and made-to-measure men's suits in the Journal. (more...)

After eight years in the advertising industry that constrained his freedom of expression, artist Soon Lai Wai decided to call it quits. (more...)

The rest of the economy may be tanking, but online advertising in the U.S. posted big year-over-year gains, according to the New York City-based Interactive Advertising Bureau and PricewaterhouseCoopers. Internet advertising revenue reached nearly $5.9 billion in the third quarter, an 11 percent increase compared to the same period the year before. (more...)

The growing economic slump doesn't appear to have fully struck Web advertising. (more...)

With many news services, it's the dire predictions that make the boldest headlines; but if the headline happens to be, "Advertising Growth Declines," then suddenly the news looks a little more...measured. (more...)

The interview was winding down, and longtime advertising executive George Beach had begun to relax a little. So, laughing, he showed off the cool trick he can do with his arm. (more...)

FAYETTEVILLE -- Clear Channel Interspace Airport Advertising will extensively renovate its displays in the Northwest Arkansas Regional Airport, the company announced recently. (more...)

CHARLESTON, W.Va. -- Charles Ryan Associates, West Virginias largest advertising and public relations firm, wants to get bigger.The company, headquartered on the 11th floor of BB&T Square, 300 Summers St., already has offices in Morgantown and Rich... (more...)

When Apple started running the anti-Vista commercial mocking Microsoft for spending $300 million on Vista's own ad campaign instead of on fixing its problems, I called it hypocritical : Apple?s advertising budget is also pretty massive. I mean, I see more Apple commercials on TV than ads for Barack Obama. Apple is on track to spend more than $3.5 billion on SG&A (selling, general, and ... (more...)

Nov. 21 (Bloomberg) -- Hearst-Argyle Television Inc. , the television-station owner that gets a quarter of its revenue from automobile advertising, fell for a sixth day on speculation sales may drop as carmakers face cash shortages. (more...)